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Studia Medioznawcze Media Studies 1 (68) 2017


Podcasting as an audio technology. Prospects for development

Grażyna Stachyra

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The paper presents the podcasting as one of the audio industry’s technologies. It aims to map the key factors in the development of podcasting, with special emphasis on tools that enable distribution and the audience enlargement. It also points out low popularity of podcasting in Poland in comparison to the larger markets in USA or Canada.


podcasting, crowdfunding, platform podcast, promotion podcast