Podcasting as an audio technology. Prospects for development

Grażyna Stachyra

Pełny tekst artykułu English version of the article

The paper presents the podcasting as one of the audio industry’s technologies. It aims to map the key factors in the development of podcasting, with special emphasis on tools that enable distribution and the audience enlargement. It also points out low popularity of podcasting in Poland in comparison to the larger markets in USA or Canada.

KEYWORDS

podcasting, crowdfunding, platform podcast, promotion podcast