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Studia Medioznawcze Media Studies 3 (8) 2002

Okładka

Good manners before tv camera and microphone

Włodzimierz Głodowski

The chance of speaking on TV and radio are increasing - more and more local stations invite listeners to reply to company editorials. The following an article can help to present ideas more effectively. Tune in to the program you're to appear on, to learn how it's presented. Does it look and sound polished and professional, or does it come across as amateurish? Note how moderator handles him. Does he ask tough, penetrating questions, or are the questions fair, well-balanced? Avoid wearing checks. Seen on TV big or small checks may fuzz or appear to vibrate. Speeches on TV and radio must be timed to exact lengths. To get your broadcast speeches to such precise lengths, it's best to write out what you want to say. For the host, type on a card a very short list of ideas you want to talk about. Include only information which relates directly to the topic you're presenting on the program. Ignore the action in the studio- ignore everything an everyone, except your host. It's much easier to just forget the cameras and talk your host and the other guests. Every guest have three possibilities: he can talk with his host and any other guests or he can look into the on-the-air camera, that makes viewers feel they are included in the talk. Realize, that in fact you're speaking to individuals. Since radio and TV audiences do not tune in as a group, they do not react as a group. If you gesture when you're on TV, keep your motions small, casual, calm. Watch your host for signals to stop talking.

KEYWORDS

Television, radio, autopresentation, interpersonal communication