Concentration of the capital in the Polish electronic media

Włodzimierz Czarzasty

Secretary of the National Broadcasting Council (KRRiT) is presenting his point of view on the problems of electronic media concentration, with particular attention to the changes which took place in the years 2000-2001. Presentation includes detailed information about mergers and in particular on the radio market and analyses their consequences for the information and advertising market. It is underlined the need of strengthening the role of the state regulatory of the broadcasting market, as a tool for achieving the proper level of information pluralism in democratic society.

KEYWORDS

Electronic media, media concentration, regulatory framework