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Studia Medioznawcze Media Studies 1 (28) 2007

Digital press - a replica of the paper edition or an independent communication platform?

Agnieszka Starewicz-Jaworska

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The articles attempts to describe the role of digital press in the shaping of information circulation. It invites a discussion on the subject of re-defining the mission and goals of journalists, the areas of expansion for new technologies and their capabilities on the press market. Moreover, it provides information on the development of new media and the science of social communication. The analysis shows how the new technologies have created alternative, fast and effective ways for users to obtain information and are a revolutionary phenomenon on the press market. It describes the role and mission of digital media on this competitive market. Perhaps it will be useful in developing the, so far non-existing, definitions and model solutions for journalist and recipient cooperation in digital form. It might allow for the description of possible perspectives for growth and an analysis of the necessity for investment in new technologies and the popularisation of e-paper, which have great prospects.

KEYWORDS

media, press, Internet, digital press, new technologies, information technologies, e-paper, e-edition, communication